FIGHThard.com

post-"Macaca"

The NRSC provides GOP candidates a 39-page guide to eCampaigning and avoiding those "Macaca" moments.  That's a good thing...a start. 

The Politico has an excerpt that contains such gems as:

Always assume you're being recorded, and always record your opponent.

PBS highlights Romney's eCampaign

PBS does a news piece on Mitt Romney's eCampaign, you can watch it here.

Facebook co-founder profile...

This is from several weeks ago, but worth the read, it's a profile of Facebook.com co-founder Chris Hughes who is the eCampaign(er) leading the MyBarakObama.com project.

POTUS 2008 Video WALL!

This is truly awesome...and maybe a little overwhelming.  Well done Ruffini.

More on the rise of the e-Campaign Pt II

USA Today does an overview of the rise of the e-Campaign...these stories are becoming a weekly event.

The Washington Post does a story on eCampaign staff.

An interesting read from Salon.com on the "Drudge Primary."

The Washington Post looks at the rise of "SocNets" (Social Networking sites, eg Facebook, MySpace, etc.).

Word's of caution on the spin/impact/interpretation of online fundraising.

The Washington Post looks at a conservative alternative to YouTube.

6 keys to social change!

Some sage advice from girl from the south on 6 keys to online impact for social change:

1. Never engage in astroturf tactics.
2. Localize messages and opportunities to create opportunities for buy-ins.
3. Create a sense of community.
4. Develop online to offline opportunities
5. Encourage relationships.
6. Target the influencers.

Liberal New Republic notes the impact...

The liberal New Republic outlines the rise of the e-impact of netroots, &tc.

Majority Accountiability Project

A write up on a great new online project to hold the Congressional Democrat's feet to the fire - Majority Accountability Project.

Another data point...for another debate...

An interesting report on the impact of "information" consumption, retention, and use among the U.S. public:

Since the late 1980s, the emergence of 24-hour cable news as a dominant news source and the explosive growth of the internet have led to major changes in the American public's news habits. But a new nationwide survey finds that the coaxial and digital revolutions and attendant changes in news audience behaviors have had little impact on how much Americans know about national and international affairs.

While this report provides good data for understanding the digitalization of politics (and our lives!), it's worth noting what it doesn't report on or measure: engagement.

Facebook's facelift...

If your cause, candidate or committee is not already on Facebook, then you should.  Their recent redesign is a prefect impetus to launch your portal to engagement!